What could possibly go wrong?!

Sometimes it’s good to change up your technique.

In a couple of weeks we’ll talk about 5 questions to answer before getting started on a project. This week we’re taking the same idea of strategic planning, and coming at it from a different (potentially more playful) direction.

We’ve all heard of, and possibly done, a post mortem — discussion after a project of what went wrong and what could go better.

As opposed to a post-mortem, which is conducted after the fact, a premortem attempts to determine what could go wrong (and why) before it happens.

How to do a premortem  

  1. Assume that your project has launched and that it did not go well.
  2. Brainstorm all the factors that could have contributed to the poor outcome.
  3. Come up with ways you could have prevented the bad outcome.

Keep an eye out for any crises that could have been averted or obstacles that you had not considered.

Incorporate this new information into your planning and strategy. If this focus on negative outcomes sounds pessimistic to you, I assure you that it’s not. It’s so easy to overlook warning signs.

By imagining what could go wrong, we anticipate possible pitfalls and create an opportunity to change course.  

This process helps you uncover weaknesses so you can address them and launch with more confidence.